Privacy Policy

As part of the GDPR effective date: 25th May 2018 Purple Cloud Solutions have updated our Privacy Policy, Cookie Policy and Terms of Business

This privacy notice tells you what to expect when Purple Cloud Solutions collects personal information. It applies to information we collect about:

• Visitors to our websites.
• People who use our services, e.g. who subscribe to our newsletter or client's that place an order for one of our products/services.

What data do we collect

• Via our website contact forms we collect your name, email address and phone number along with any message or question you give us.
• Via our websites free website health check form we collect your email address and website URL.
• Via our invoicing system we may collect this information along with your business address information and any other information deemed necessary to process an order.

Enquiries submitted through our website contact and health check forms are stored securely in a database so that we can respond to your request and keep a record of the communication. This record may include the information you provided in the form, the date and time of submission, and basic request metadata such as your IP address. Only Purple Cloud Solutions has access to this data; it is not shared with third parties for their own use.

Personal Data

While using our service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information ("Personal Data") may include, but is not limited to:

• Email address
• First name and last name
• Phone number
• Address, city, post code
• Cookies and usage data

We may use your Personal Data to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link or instructions provided in any email we send.

Use of Data

Purple Cloud Solutions uses the collected data for various purposes:

• To provide and maintain our Service
• To notify you about changes to our Service
• To allow you to participate in interactive features of our Service when you choose to do so
• To provide customer support
• To gather analysis or valuable information so that we can improve our Service
• To monitor the usage of our Service
• To detect, prevent and address technical issues
• To provide you with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless you have opted not to receive such information

Marketing

Unless you have told us not to, we will send you marketing information relating to products and services that we think will be of interest and relevant to you. If you change your mind and no longer want to receive these communications you can tell us at any time by contacting us at 0121 371 9267, emailing us at info@purplecloudsolutions.co.uk or by clicking the unsubscribe button on any of our marketing mails. We use MailChimp as our Email Marketing software which is an email address management and message sending service provided by The Rocket Science Group, LLC. MailChimp are also working to comply with the latest GDPR and you can view their Privacy Policy here.

Security of Data Processing

Our website is HTTPS using industry standard encryption where we collect information. We use a signed 2048-bit SSL (Secure Sockets Layer) Certificate. It means all communications between your web browser and our website are encrypted.

Security of Data in our Systems

We are committed to ensuring that your information is secure with us. We use many tools to make sure that your information remains confidential and accurate and we may monitor or record calls, emails, text messages or other communications in order to protect you and us.

How we protect your data

• All computer systems used by the business are protected by a security firewall and virus-checking program
• All computer systems that require a secure login are locked each time staff step away from the machine
• Operating systems are updated with updates as and when they become available, this includes latest patches or security updates
• Staff access to information is limited to only the information they need to do their job
• Staff are trained in how to protect data and not give out information to non-authorised persons regarding personal data or otherwise
• We use the latest technology in cloud computing to operate and run our business
• Passwords across all systems are all deemed to be 'strong' under password strength requirements where a wide range of characters, such as: uppercase letters; lowercase letters; numbers; punctuation marks; and other symbols are used.
• Encryption is always used where available to process data across the Internet

Your rights

You have certain legal rights to control what we do with your information. This includes a right to get access to your personal information; to request us to correct or update incorrect information; to object to or request that we restrict processing your information in certain circumstances; to object to direct marketing; and to receive the personal information you provided in a portable format.

For more information about your rights, including how to exercise them and the circumstances in which they apply contact us at 0121 371 9267 or email info@purplecloudsolutions.co.uk. It is important to understand that in some cases, exercising your rights may mean that we are no longer able to provide you with products or services.

If you wish to raise a complaint on how we have handled your personal information, you can contact our Data Protection Officer at 0121 371 9267 or email chris@purplecloudsolutions.co.uk.

We hope that we can address any concerns you may have, but you can always contact the Information Commissioner's Office (ICO). For more information, visit www.ico.org.uk.

Disclosure for Law Enforcement

Under certain circumstances, Purple Cloud Solutions may be required to disclose your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).

Visitors to our website

When someone visits https://www.purplecloudsolutions.co.uk we collect standard internet log information and details of visitor behaviour patterns. We do this to find out things such as the number of visitors to the various parts of the site. We collect this information in a way which does not identify anyone. We do not make any attempt to find out the identities of those visiting our website (https://www.purplecloudsolutions.co.uk). We will not associate any data gathered from this site with any personally identifying information from any source. If we do want to collect personally identifiable information through our website, we will be up front about this. We will make it clear when we collect personal information and will explain what we intend to do with it.

Use of cookies by Purple Cloud Solutions

You can read more about how we use cookies on our cookie policy page.

People who email us directly

We use Transport Layer Security (TLS) via Google Business Services to encrypt and protect email traffic in line with regulations. If your email service does not support TLS, you should be aware that any emails we send or receive may not be protected in transit.

We will also monitor any emails sent to us, including file attachments, for viruses or malicious software. Please be aware that you have a responsibility to ensure that any email you send is within the bounds of the law.

Google Analytics

We use Google Analytics 4 to understand how people use our website so that we can improve it. It only runs if you choose Accept all in our cookie banner, or switch on Analytics cookies in Cookie settings. If you choose Reject non-essential, Google Analytics is not loaded and no analytics cookies are set. Google Analytics uses cookies called _ga and _ga_GJD18X1RRF, and Google receives technical information from your browser, such as your IP address, device and the pages you view, along with the words you search for on our website. We do not use this to identify you. Analytics data is kept in line with the retention settings in our Google Analytics account. You can change your choice at any time using the Cookie settings link in the footer. You can see the cookies we use on our cookie policy page.

Live review summary

Our website shows our current Google review count and rating. To keep this up to date, your browser makes a request to a review summary service run by Purple Cloud AI (purplecloudai.co.uk), which is also operated by us. That request includes your IP address and the page you are on, as with any web request. It does not set cookies, and we do not use it to identify you. The result is held in your browser for up to one hour for the duration of your visit (session storage) so it is not requested repeatedly.

Server Hosting

We apply software updates to our web servers and any underlying operating systems to keep them up to date.

CMS Security

Updates to CMS are applied after successful testing along with any required plugin or theme updates to ensure they are always kept up to date and running with the latest patches or software. As a data processor we take all measures required under Article 32 to ensure data entrusted to us is kept safe, secure and used for only for the agreed intended purpose. You can read more about this in our Terms of Business.

Cloudflare Turnstile on enquiry forms

We use Cloudflare Turnstile on our website enquiry forms to help prevent automated spam and abuse. Cloudflare may process technical information as part of providing that security service. You can read more in Cloudflare's privacy policy.

Website search

When you use the search on our website, we record the words you searched for, the page you searched from, the number of results shown and, if you click one, which result you chose. This helps us improve our website content. We do not store your name, email address or IP address with this information, and we do not use cookies for it, and it does not depend on your cookie choice. Search records are kept for up to 12 months.

Links to other websites

This privacy notice does not cover the links within this site linking to other websites. We encourage you to read the privacy statements on the other websites you visit.

How long we keep your information

We don't keep your information for longer than we need to unless we are required to keep it longer (for example due to a court order or investigation by law enforcement agencies or regulators). When Purple Cloud Solutions no longer has a legitimate business need to process your personal information, or no longer has a need to keep your personal information for any legal, tax, or regulatory reason, we will either delete or anonymize it.

Enquiries submitted through our website forms are typically kept for up to 12 months from the date of submission. With each enquiry we may store basic technical information about the device and screen size you used (for example mobile or desktop and approximate dimensions) so we can understand how visitors experience the site. We do not use this to identify you or to build a browser fingerprint. Where an enquiry leads to an active client relationship we may retain relevant records for longer if needed for accounting, legal or service delivery purposes. You can request deletion of your enquiry data at any time by contacting us using the details at the bottom of this page.

Changes to this privacy notice

We keep our privacy notice under regular review. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page. This privacy notice was last updated on 23rd October 2026.

How to contact us

If you have any questions about this Privacy Policy, please contact us:

By email: chris@purplecloudsolutions.co.uk
By phone number: 0121 371 9267